Rice is ingrained in every aspect of our lives.

Client / California Rice Commission / 2019

ABOUT THE PROGRAM

Growing America’s sushi rice and providing vital environmental benefits are two of the hallmark characteristics of California’s rice industry. Rice is grown on about 500,000-acres a year, with more than ninety-five percent of the production centered in the Sacramento Valley.

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Details about the project

I was approached by the director of communication from the California Rice Commission to design and help develop a monthly podcast that shared the untold stories of Sacramento Valley rice. This included branding, building a site, collaborating with internal teams to set up technical platforms for media distribution and overseeing final creative. I'm currently the point of contact on creative development as well as advisor to content and marketing campaigns.

  • Branding

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  • Web/Digital Design

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  • Digital Marketing

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  • Art Direction

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  • Consulting

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